S by Salanitro is in the spotlight. This new Swiss brand stands out by creating extraordinary objects, imagining, producing, and illuminating the unexpected, with a strong and unique identity in the world of luxury. An innovation in Chapter I of its history, the creation of a Haute Couture Backgammon set with black diamonds and blue sapphires.
To sparkle, shine, radiate, dazzle, and ignite the inner fire depending on the object… the sources of inspiration and possibilities are endless beyond watchmaking!
Precious stones and colored stones. Grain, snow, baguette, and invisible hem settings. Sophisticated decoration, elaborate technology... Salanitro is today an internationally recognized label of quality, trust, and creativity in the field of watch setting thanks to its expertise enhancing the timepieces of the greatest watch brands.

Pierre Salanitro, founder of the eponymous brand based in Geneva, Switzerland, is today a leader in his field, creating some of the finest and most exclusive watches and jewelry for the world's most prestigious brands.
For over three decades, Pierre Salanitro has consistently achieved the highest standards of craftsmanship, with a high level of respect for tradition and innovation, service, and responsibility toward his clients, while maintaining confident independence and a strong family spirit. Above all, he has a constant desire to create, reinvent himself, and explore uncharted territories.
Haute Couture Backgammon
Synonymous with good manners, backgammon is as much a tactical game as it is a pleasant pastime. Pierre Salanitro offers a unique piece, crafted from Swiss wood and crafted in the spirit of uncompromising Haute Couture.

The backgammon board features 24 arrows or wedges, also called points, in alternating colors. The alternating colors make counting easier when moving the pieces. Two players each have 15 pieces of a specific color, and they move them from one arrow to the next based on the rolls of two dice. The game board is made of leather and wood, both patinated for the best possible game quality. Opening this luxurious box reveals an incredible work of art.

Elegant in design and exceptionally high-quality materials, this luxury backgammon set is truly one-of-a-kind and handcrafted by the finest craftsmen in Switzerland, master artisans with a keen eye for detail. Pierre Salanitro uses the finest sheath and leather goods manufacturers for its finishing touches.

The brand's signature is in the details: the edges of the pieces are set with black diamonds or blue sapphires, like the 24 points (corners) of a chessboard. The dice cup is made entirely of anthracite leather with the logo S by Salanitro ; finally, the doubling cube is set with 137 black diamonds which make up the numbers on each face.

The program S by Salanitro plans to introduce 10 new backgammon sets each year, of course, with a tailor-made service tailored to the demands of even the most discerning customers. An individual is defined by the objects they collect, and there is no doubt that this precious object would make a remarkable gift to pass on to future generations.
The Warrior of Malinaltepec

signed S by Salanitro, this work is a contemporary reinterpretation of the iconic Malinaltelpec mask discovered in southwest Mexico in 1921. The work of setters and engravers with great skill and artistic taste, each mask is made of vermeil and adorned with a plethora of diamonds. Each piece comes with a presentation box made by the best fourriers in Geneva. A stand inside allows the mask to be displayed on the wall.

The mirror, reflection of the soul

The mirror is the final object created in collaboration with interior designer and designer Aline Erbeia, creator of the brand The Precious Energy. Inspired by the "Calaveras" of Mexico, it is made of lacquered wood and is composed of 1 precious and fine stones, each with a specific meaning. The mirror required 277 hours of meticulous work to position each stone, it speaks to us and transmits messages of peace, serenity and harmony through the stones that compose it. Size, shape, color, number of stones... the possibility of customization is also possible to give the creation an even more remarkable character.

About S by Salanitro like… Sparkled by Salanitro
S by Salanitro is like its creator Pierre Salanitro, creative and innovative. It was born today, this brand dedicated entirely to the creation of exceptional objects and unexpected products with a strong identity in the world of luxury. The sources of inspiration are endless.

S by Salanitro by Salanitro aims to surprise with dazzling original compositions. For each object, the team devotes all its expertise to creating an exceptional finished product, meeting the highest standards of connoisseurs and lovers of rare refinement. Launching ambitious projects, sometimes with prestigious collaborations, each creation combines multiple skills to produce dazzling works of art that blend technical prowess, centuries-old mastery, and contemporary inspiration.
If fine watchmaking is still the original core business of its founder, S by Salanitro is now exploring new horizons, embodying its passion for unique and precious objects, a true source of emotion. The first collection is released today, the result of a mature and thoughtful project over the past three years, because a rare and precious collection is built over time.
André Tirlet
































