Renowned for its exclusive products with impeccable finishes and manufacturing quality, Bang & Olufsen unveils its new collection of high-end, tailor-made headphones, called Beoplay-EX Editions Atelier. The first model, "Lime Green," is the precursor to a vast and highly personalized color palette.
For sound and music enthusiasts, the Bang & Olufsen brand is synonymous with exceptional sound quality and premium design. A Danish company specializing in the manufacture of high-end hi-fi audio equipment and televisions, Bang & Olufsen advocates the constant search for new ways to enjoy sound.
To cater to those who spend thousands of minutes drowning out the world around us in powerful bass, sweet harmonies and thunderous drums, all with a unique and personalized design, the brand unveils its new collection of Beoplay EX Editions Ateliers wireless headphones.
Make way for “tailor-made”
The "Editions Atelier" project is driven in particular by customer requests and features bespoke, aesthetically personalized products designed and manufactured to order, reducing mass consumption. As the first major release of the year, this B&O project sets the stage for many more new products in 2023.
Handcrafted in Denmark, the new Beoplay EX Atelier Editions will see a range of surprising and rare colors in the evolving Bang & Olufsen universe, with the bold “Lime Green” playing the leading role. The company has committed to launching different colors of the Beoplay EX Atelier Editions earphones throughout the year. Each variant is unique, demonstrating the high level of customization that has always been a Bang & Olufsen hallmark.
« More and more customers are looking for handcrafted and personalized products. We've noticed that demand is increasingly shifting toward something unique and highly personal, rather than mass-produced. To meet this demand, we are proud to announce the new Atelier Editions project. The products in this series are made only to order, are extremely limited, and completely personalized; they are all created by our bespoke team in the Bang & Olufsen workshop. ", explains Kristian Teär, CEO of Bang & Olfusen.
A design that focuses on uniqueness
The distinctive feature of these headphones is their design, with their lime green color that gives them an even more lively atmosphere but also a balanced listening experience. The headphones are noise-canceling, which promotes peace of mind wherever you want to use them. The Danish design is impeccable here… luckily for audio lovers, quality isn't limited to architecture and clothing.
As the benchmark in the world of audio equipment and accessories, Bang & Olufsen manufactures devices that are tuned with professional precision to deliver the best possible soundscapes, but are also effortlessly designed to fit neatly into any space.
This new collection is an opportunity for the Bang & Olufsen design studio to lend a helping hand to those looking for originality and singularity through an object that reflects their personality while having an attractive technical specification... in fact the Beoplay EX Atelier Edition are "custom-made" versions of the popular Beoplay EX wireless earphones.
Top-notch audio quality and features
This new collection inherits the features of the "standard" Beoplay EX, such as touch control that allows you to start and stop music with a simple touch. A press on the right earbud skips to the next track while a double press on the left plug skips back a track. Ergonomics and comfort are exceptional, thanks to a streamlined design and improved weight distribution, the earphones remain firmly attached to the ear despite large and sudden movements.
Tuned by the brand's acoustic engineers, the Beoplay EX Ateliers Editions delivers superior sound quality despite its smaller form factor—a truly impressive factor for such a small room. Listening can last all day, as it offers up to 20 hours of total battery life while charging in the case, and 6 hours of battery life with the ANC (active noise cancellation) system activated. The high-quality audio experience offered by the updated drivers and impressive ANC system is matched by the improved call quality of the Beoplay EX.
The Beoplay EX Ateliers Editions also features the latest Bluetooth version, 5.2, and supports multipoint connectivity. This means two devices can be connected simultaneously, such as a mobile phone and a PC. The Beoplay EX impresses with its voice quality… the user's voice is clear and loud, and background noise is effectively filtered out thanks to perfectly optimized noise reduction.
The series is made to order in limited quantities. The exact number of copies of the Lime Green version has not been revealed, but they can be reserved now on www.bang-olufsen.com au price of recommended retail price of 699 eurosThis is 300 euros more than the "general public" version, which is available in red, black gold and anthracite.
Patrick Koune
