From June 22 to 25, Jaeger-LeCoultre will welcome guests of the Golden Ratio Music Show in Los Angeles to celebrate the arithmetic equation that defines beauty with an original symphony by TØKIO M¥ERS.
In an inspiring outdoor venue, a spectacular sound and light show will celebrate the golden ratio – the unique mathematical formula that defines the aesthetic harmony to which we humans are instinctively captivated. Revolutionary British musician TØKIO M¥ERS has been commissioned by the program Made of Makers Jaeger-LeCoultre to create a new soundtrack exclusively for the show.
Presentation of design in a new cultural context
With the Golden Ratio musical spectacle, Jaeger-LeCoultre continues to expand the cultural dialogue around design and watchmaking, exploring their elemental connections through the Reverso watch, recognized as an emblem of 1931th-century design. The 1931 Cinema is a stage specially designed for the show, allowing visitors to immerse themselves deeply in the style and atmosphere of the Art Deco period, the period that saw the birth of the Reverso watch. To enhance the experience, refreshments will be served at Café Nomade XNUMX. Built in an open-air setting at Westfield Century City on Santa Monica Boulevard, this outdoor concept also pays homage to the first cinema drive-in in the world, which in 1933 gave birth to a new form of entertainment that was the first of its kind in the United States and ended up becoming deeply rooted in popular culture.
Fascinating sound and light show
At the heart of the 1931 cinema is the centerpiece, the Golden Ratio Music Show, a spectacular sound and light show projected onto a giant screen of falling water. The 10-minute work tells the story of the golden ratio in four chapters, tracing the discovery from the observation of nature and the hidden harmonies that unite its most beautiful forms, to the scientific examination of the mysterious properties of beauty and the geometries that define them, leading to the discovery of the mathematical formula 1.618, also known as Phi (φ). It then explores how this “Golden Ratio” or “Divine Proportion” has influenced cultural history, architecture, and art, concluding most eloquently by introducing the Reverso watch, created at the height of the Art Deco movement.
Special commission of an original soundtrack by TØKIO M¥ERS
Jaeger-LeCoultre commissioned the soundtrack for the Golden Ratio Musical Show from pioneering British musician and composer TØKIO M¥ERS, internationally recognized as one of the most original artists of recent years. A graduate of the Royal Academy of Music, TØKIO M¥ERS is known for his experimental fusions of classical music with influences from film, hip-hop, dance, 90s soul, and more. He is also a talented pianist and percussionist, and an incredible performer with dynamic power. With compositions that transcend time and genre, he creates a dialogue between past and present, redefining classical music in a way.
Inspired by his time at the Jaeger-LeCoultre workshop in Switzerland, TØKIO M¥ERS explains that he created this new work “ for the express purpose of amplifying the emotional impact of digital projection. » The work is described as " a short symphony in four chapters or movements that take the listener on a powerful journey ". Zooming in on the theme of the golden ratio, he transposed the number 1,618 into a rhythm of 161,8 beats per minute. I use the golden ratio as a driving rhythm throughout the piece. I've never written with this rhythm before, and it's a beautiful tempo. He says.
First stage of the world tour
Following its Shanghai premiere, the Golden Ratio Musical Show is preparing to embark on a world tour in Los Angeles. The event will kick off with an invitation-only gala on June 22, where TØKIO M¥ERS will perform his soundtrack live. He will be accompanied by the renowned LE Orchband, a world-class group of musicians from both sides of the Atlantic, based in Los Angeles. Afterward, TØKIO M¥ERS will perform a concert of his other works, featuring unique lighting that animates his solo performances and makes them so dynamic.
During its Los Angeles run, the 1931 Cinema will be free and open to the public from June 22nd to 25th, offering the opportunity to explore watchmaking design and craftsmanship in a new cultural context. The space will be open all day from 10 a.m. to 10 a.m., with the Golden Ratio Musical Show starting at 7 a.m. and looping every 20 minutes until 10 a.m.
After a season in Los Angeles, 1931 Cinema and The Golden Ratio Musical Show will travel to London and Dubai in 2023.
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André Tirlet
