A look back at the Blancarré brand and its Swiss Made watches with a resolutely avant-garde design that intrigues laymen and appeals to purists...
Since its creation and its permanent exhibition in January at the Legend Art Gallery boutique in Geneva, the brand has continued to increase its presence by multiplying its participations in specialist boutiques such as Ochrono in Paris, in cultural and sporting events such as: The Geneva Lions Basket Gala, the 10th Verbier High Five Charity Night, the Leuba/Mercedes Group Golf Trophy, the Geneva Watchmaking Grand Prix, as well as the Verbier International Jumping.
With the arrival of the French national riding school Cadre Noir in Saumur, the Blancarré brand unveils the perfect partnership, combining art, culture and the ultimate elite sport: horse riding, with the creation of the Cadre Noir by Blancarré watch, distributed only in a network selected by Cadre Noir. This partnership is the result of a long and carefully considered process combining the refined yet rigorous world of Blancarré design with that of a high-level, demanding and prestigious discipline. Since its launch in November, this timepiece has been on sale exclusively throughout the month of December at the Galerie Saint Roch in Paris.
Many manufacturers Swiss Made have sounded the alarm that Swiss Made (fine watchmaking) has moved too far away from the realities of the current market, the Blancarré brand, through its many actions, has proven the opposite, by integrating complementary universes such as culture, art, sport, etc. In this respect, it still has so many other universes to discover and new challenges to take up.
Practical information :
Saint Roch Gallery
10 Rue Saint Roch – 75001 Paris
From 04 to 20 December 2017
Monday to Saturday: 10 a.m. to 18:30 p.m.
Sunday 13 p.m. to 18 p.m.
E-shop: www.cadrenoircollection.com
Photo credits: Quentin Crestinu
AK
